Whether you are promoting your services or selling products, I can identify and understand the mind of the consumer to target why they should choose and remember your business to meet their needs now or in the future. Every business has a unique story to tell, I can help you create and promote your story with a comprehensive marketing strategy to make your business thrive.
I graduated with honors from the University of Michigan with a degree in Psychology. I have always been interested in people and what influences their behavior and the choices they make, which is key to reaching the consumer. I am very detail oriented and can fit all the details into the strategy to make the brand, image and project a success with quantitative results. I have honed my Marketing skills with over twelve years of experience and have been instrumental in establishing and promoting several companies through all media forums; print, television and radio commercials, blogs, website development, digital marketing, designing trade show booths, content, brand and product naming, imaging and taglines.
It’s been over 9 years since I heard the story of Len the Plumber and it stays with me as a great example of effective branding and business recognition. If I ever find myself in Pennsylvania, in need of a Plumber, I’ll call Len. Len increased his business by starting with a commercial that repeated Len over and over to the sound of dripping water. It was catchy, memorable and it worked.
I created Igotagem with the memory of Len in mind. Catchy, memorable and most importantly…it works.